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The Backerjack Podcast

Backerjack focuses on covering the world of crowdfunded product innovation. Backerjack generally considers a crowdfunded product to be one where backers can receive the product as a reward for backing or as part of a pre-order. On this podcast, veteran industry analyst and Backerjack founder Ross Rubin (@rossrubin) and longtime tech blogger Steve Sande (@stevensande) give their take on campaigns that can either define the evolution of tech or become footnotes to history.
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Feb 16, 2015

We apologize for the late posting of the podcast again this week; Steve's new venture, Apple World Today, launched on February 9 so he's been scrambling to get everything done. But he and Ross did manage to squeeze in the time for a recording session and talked about four campaigns in Episode 6 of The Backerjack Podcast.This week's discussion includes:

  • A new device, CarVi, that provides some rather high-tech driving assistance in a small, windshield-mounted and connected device.
  • Those who love the subtle glow of garden lights at night will love the solar-powered, color LED PLAYBULB.
  • A relatively unexciting wearable with nebulous goals called The One.
  • The fun (or scary) coaching robotic head with glowing teeth that teaches your kids how to brush their teeth - it's BrushyBall.

These campaigns are all up and running with various degrees of success, so check 'em out when you have a chance. Subscribe to the Backerjack Podcast on iTunes, and be sure to give us a rating after listening.

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