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The Backerjack Podcast

Backerjack focuses on covering the world of crowdfunded product innovation. Backerjack generally considers a crowdfunded product to be one where backers can receive the product as a reward for backing or as part of a pre-order. On this podcast, veteran industry analyst and Backerjack founder Ross Rubin (@rossrubin) and longtime tech blogger Steve Sande (@stevensande) give their take on campaigns that can either define the evolution of tech or become footnotes to history.
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Jan 3, 2015

Welcome to the Backerjack podcast, where each week industry analyst Ross Rubin and tech blogger Steve Sande bring you a sampling of crowdfunded projects from Kickstarter, Indiegogo and beyond. 

Retailers, manufacturers and investors seeking the next category, product or feature should take a look at Backerjack's new Product Innovation Pipeline Reports (PIPR), which track the most innovative products in a number of categories. Ross discusses PIPR and how it can help buyers find products that are attracting buyer dollars even before launch. 

This week, we picked five campaigns to discuss:

  • RAMOS: An innovative and persistent alarm clock using beacon technology
  • miaLinkup: Gain data from your car's built-in computer, and even have the luxury of controlling certain features from an app.
  • Ghost Drone: Love drones but hate the learning curve? Ghost Drone will simplify flying for you.
  • Miiya: A connected smartwatch for kids
  • TreadGaming: Getting exercise while gaming

We'll be back with Episode 3 of the Backerjack podcast in about two weeks, after Ross returns from the Consumer Electronics Show in Las Vegas.

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